Generations Digital Blog

I carefully navigated the NADA website, clicking the button to download one of my favorite semi-annual automotive industry reports. I...

At my recent Digital Dealer session, as I was showing dealers how they can eliminate waste in their monthly digital advertising spend, an...

While setting up some new dealer marketing audits, I noticed a growing trend that will only become a bigger challenge for dealers. ...

None of us like being copied. We want to be unique, have our own style, our own design. Now if we’re talking about our business...

Paid search typically consumes the largest part of a dealer’s digital advertising budget, and from my experience there are many dealers...