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Measuring Success on Paid Facebook Advertising
Many dealers may have seen the recent Automotive News article on Facebook’s new “Automotive Playbook for Dealers.” We have reviewed this...

George Nenni
May 15, 2019
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4 Questions to Ask Your Paid Search Provider
In my weekly visits with automotive dealerships, the largest area of waste in digital marketing spending is with paid search....

George Nenni
Apr 29, 2019
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Your Google Analytics Reports are Wrong
Google Analytics (GA) can be a wonderful tool for measuring the quantity and quality of dealership website traffic. When properly...

George Nenni
Mar 1, 2019
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