Generations Digital Blog

Dealers Win with Multiple “Google My Business”

If automotive retailers want to maximize their opportunities with Google My Business (GMB), they must create separate departments for sales.

Website Tools Must Support Google Analytics Tracking

I am fascinated by the number of new Digital Retailing (DR) and trade-in-valuation tools hitting the automotive digital marketing space....

What Does Good Look Like?

One of my former managers and mentors would often ask, “George, what does good look like?”. This is an important question to ask in...

4 Secrets for Google My Business Success

If you’ve ever searched for a business online, you’ve experienced Google My Business. Google My Business (GMB) is every dealership’s most...

Facebook Spying - A New Approach

One of the greatest elements of digital marketing is that keeping an eye on what competitors are doing is much easier compared to the...