If you’ve ever searched for a business online, you’ve experienced Google My Business. Google My Business (GMB) is every dealership’s most important secondary...

As I wrote in my April 2018 article, Google’s “Questions & Answers” feature is both the latest challenge and opportunity for dealerships. Introduced in Augu...

While setting up some new dealer marketing audits, I noticed a growing trend that will only become a bigger challenge for dealers. Introduced in August of 2...