Generations Digital Blog

What Does Good Look Like?

One of my former managers and mentors would often ask, “George, what does good look like?”. This is an important question to ask in...

Paying for SEO, but What are You Getting?

At my recent Digital Dealer session, as I was showing dealers how they can eliminate waste in their monthly digital advertising spend, an...

The Incredible Evolving Mobile Shopper

Several months ago, our aging desktop PC finally flashed its final “blue screen of death”, and we retired it to a local school. We...

Why Responsive Beats Adaptive (aka Mobile Websites)

It seems there is no end to the growth in smartphone and tablet website browsing. Over 23% growth from 2012, to now almost a third of...

Best Practices for Responsive Design

When Responsive Web Design hit the automotive space over a year ago, it was a brand new concept to many. The idea that dealers no longer...