George NenniMay 4, 2018NADA: Internet Advertising tops 50%, TV & Radio LoseI carefully navigated the NADA website, clicking the button to download one of my favorite semi-annual automotive industry reports. I...
George NenniApr 25, 2018Paying for SEO, but What are You Getting?At my recent Digital Dealer session, as I was showing dealers how they can eliminate waste in their monthly digital advertising spend, an...
George NenniApr 18, 2018Dealers Challenged with Google “Questions & Answers”While setting up some new dealer marketing audits, I noticed a growing trend that will only become a bigger challenge for dealers. ...
George NenniMar 27, 2018NADA 2018 RecapThis past weekend I attend NADA 2018 in Las Vegas. A few of my industry friends asked me how many NADA shows this was for me. I think...
George NenniMar 21, 2018Eliminating Duplicate Fixed Ops ContentNone of us like being copied. We want to be unique, have our own style, our own design. Now if we’re talking about our business...