George NenniJan 26, 2018Agencies Using the Wrong Metrics for Paid SearchI'm enjoying my new role consulting with dealer principals, VPs or partners on their digital marketing investments. Working one-on-one...
George NenniAug 25, 2015You Might be Looking at the Wrong ROI MetricsWhen you look at the size of an average dealer advertising budget, we are not talking about chump change. The most recent NADA DATA...